8 businesses met for in-depth interviews, and 15 businesses completed an on-line survey.

Because of the sensitivity to confidentiality for business, not all findings are being shared publicly.  There are, however, some themes that can be shared.

• 67% cited parking availability as an issue.
• 67% disagreed that there is plenty of convenient parking.
• 86% felt that the way the municipality looks after parking needs improvement
• 33% of businesses cited parking as the biggest disadvantage of having a business on Main Street
• When asked about Main Street weaknesses, 50% of interview respondents identified parking

• 73% prefer three or more road closures
• 80% agreed to bring temporary outside vendors during events
• Feedback indicated that there should be additional events where Main Street is pedestrian only

• The top advantage indicated was “Location”
• “Sense of Community” and “Close to Other Businesses” tied as the second advantage
• Following with “High Traffic/Foot Traffic” as another advantage indicated

• 87% of respondents indicated that Main Street is an excellent place to have a business
• 60% agreed that the existing Main Street business mix helps their business
• 73% of businesses are looking to continue to run and/or expand their business over the next 3 years

• 60% of businesses were aware of the Strategy
• 80% of businesses felt that Street Patios and Street Banners were executed well
• 73% of businesses felt that Lions Parkette Schomberg Community Hall Renovations were executed well

• Small, owner-run business
• Up to nine employees
• Most business owners are a resident of Schomberg or live within a 15 minute drive from Schomberg
• Is the type of business that would benefit from the increased traffic from events
• Wants to see more programming beyond signature events