Schomberg's trade area has an immense population of 204,774, which is expected to grow to 256,864 by 2028.

The Trade Area includes all of King Township, and extends north to Highway 89, west past Bolton and Palgrave, south to Vaughan and east into Aurora and Newmarket. It encompasses several urban centres, such as Bradford West Gwillimbury, Vaughan, Bolton, Aurora and Newmarket, as well as more rural towns, such as New Tecumseth, Bond Head, Beeton, and the villages in King.

The population has immense spending power, with total annual spending exceeding $6.7 billion after income tax.

The Trade Area's average annual household income of $154K is 41% more than Ontario average.  54.1% of households earn over $100,000 per year & 13.4% earn more than $200K per year.  Residents in the Trade Area spend an average annually of $103,001 per household after incme tax, + $23,055 versus the Ontario average

The population is dominated by traditional family structure with children at home.

Relative to Total Ontario, Schomberg’s Trade Area has more children 19 and under, and more adults 40 – 54.  It has noticeably fewer adults 60+.  Adults are most likely to be married and not separated.

88% of households own their dwelling.

76% live in single detached homes and 7% live in semi-detached homes.  Home ownership typically points to a higher level of demand for home improvement, furniture, appliances, hardware, paint/wallpaper, floor covering, garden centers and other home products and services.

map of Schomberg trade area